About the AudPop team | Video storytellers, filmmakers, and dreamers

AudPop is the global video creative platform that makes it easy for video creatives and businesses to connect and work together to create video they love.You know your business. We know video. Let our video creators build your perfect video today. From businesses who need custom video, to video creatives who want access to quality video projects, people around the world rely on the tried-and-true AudPop creative process to get great video online.

Since 2013, AudPop has grown from an online contest platform into a global community of video creators that is now the go-to solution for businesses, agencies and individuals to get the video they need. Partners are now also tapping into AudPop’s white-label technology, community, and marketplace management expertise to solve their own customers’ creative video bottlenecks. Companies like GoDaddy, Hilton, and DELL have leveraged AudPop to launch a creative video ecosystem around their video needs. AudPop’s global footprint includes offices in Los Angeles, Montana, Miami, Prague, and New Delhi.

The AudPop Team

Paige Williams

Founder & CEO

Paige Williams knows firsthand that one film can change hearts and minds. Williams’ first feature documentary “Mississippi Queen”—that examined how one loves their family when everyone fundamentally disagrees—was screened in over 100 film festivals and won many audience awards. Her second feature documentary, “From Place to Place,” created impact on a state and national level—leading to one of the most significant pieces of national child welfare reform legislation in the past 50 years. Williams founded AudPop in 2013 to connect filmmakers to opportunities to create more change in the world—and since, AudPop has been recognized by Entrepreneur, Forbes, and Inc. magazines for its innovation. in 2021, Williams was recently recognized as a Forbes Next 1000 entrepreneur.

Nichelle S. Carr

CCO

Nichelle S. Carr, the Chief Content Officer at AudPop, believes a story well told can change the world. Carr is a creative executive and producer with global film distribution and marketing expertise. Her varied expertise and passions are reflected in her work and where it’s taken her to: media, finance, and technology in Europe and the U.S.; human rights advocacy in Nigeria; and economic development and education in Senegal. Prior to AudPop, Carr was a Vice President at Universal Pictures in both London and Los Angeles, and has deep experience in complex cross-border transactions.

Leland Johnson

CTO

Leland Johnson, AudPop’s Chief Technical Officer, is a talented visionary and exceptional problem solver with a track record of accomplishments as a senior manager and technologist. He possesses strong and current technical skills in C#, .Net, Java/Android, and MS-SQL; as well as business and insurance industry experience spanning from small to complex geographically diverse organizations. He’s also an expert at implementing organizational improvements through the effective utilization of technology.

Denise Crayne

Advising Head of Finance

Denise Crayne is an experienced business professional with a demonstrated history of working in the media and entertainment industry. She is exceptionally skilled in corporate and operational FP&A, controllership, deal modeling and review, Generally Accepted Accounting Principles (GAAP), and revenue recognition. At AudPop, Crayne is currently responsible for FP&A, controllership, enterprise risk management, and IT management and strategy. She’s experienced in system implementations and overall management initiatives.

Beth Grossman

Head of Enterprise Sales

As SVP of Global Sales, Beth Grossman leads brand sales and strategic partnerships for AudPop. She has over 20 years of experience in media sales and management, representing both the publisher and tech platform sides of the business at large media companies—including Fox Broadcasting, WebMD, and tech startups such as Sharethrough and Aki Technologies. When she’s not working, you’ll find her relishing in the Miami sunshine with her pup Chuy, trying the newest and coolest restaurants, enjoying live music, and of course, a basketball game.