Video is Eating the World

10 am PST / 1PM EST

The Science of Storytelling for Changing Hearts & Minds: An Institute for Family & AudPop Case Study.

In 2011, conversations begun as a result of the documentary From Place to Place led two of its stars to be invited to speak on Capitol Hill and, ultimately, to the passage of the Family First Prevention Services Act in 2018. 

We know that stories can change the world, but why? While humans have always intuitively connected through stories, join this panel for a conversation that digs deeper into understanding how stories evoke emotion and compel people to action. 

In this panel, the Institute for Family (IFF), Health Plus Studios, an AudPop filmmaker, and the Singularity Group will discuss why storytelling is such a powerful agent of change and ideas for how to bridge from storytelling to movement-building.

12 PM PST / 3PM EST

Scaling your Next Video Campaign: Creating Video that Doesn’t Suck

Even before the pandemic, consumption of video content was exploding, and the trend shows no signs of slowing down. But, not all video is created equal. For video that converts, you need to authentically build and engage an active audience. Hear from leading brands and marketers to learn their approach to compelling storytelling through video campaigns that convert.

Join us to learn about the power of authentic storytelling to build an engaged audience, and best practices for how to convert engaged audiences for business growth.

2 PM PST / 5PM EST

The Rising Tide of Brand, Community, and Story

Hear from the best in the business about the radical new role the community is playing in building brands, and how the art of storytelling is key to unlocking this power.

Join us to learn why community has become the most sought-after brand offering today and how brands can and must mine the power of user stories to succeed with the next generation of customers.

10 AM PST / 12PM EST

Video is Eating the World

The cookie is going away, which means that marketers need powerful, engaging storytelling more than ever before. The future of sales will continue to rely on an explosion in video storytelling and actionable analytics, across evolving platforms and technologies.

Join us to learn about emerging trends and new innovations in data-driven video storytelling from the marketers who are building the future of sales through video, and leave with an understanding of the importance of owning your community and how you should approach this in your business.

12 PM PST / 3PM EST

Mission-Driven Stories are Saving the World

Stakeholders of all types increasingly expect businesses and other organizations to create positive impact along with profitable growth. As a result, purpose-driven leaders are challenged to create and share their future-focused vision for a better world, and the role their organizations want to play in making it happen. Join us to learn from entertainment execs, agency leaders and non-profits about the growing influence of stories for inspiring change, and the role storytelling plays in their strategy for bringing audiences with them into the future.

2 PM PST / 5PM EST

Brands & Agencies: Exploding Impact & Growth through Story

Video, story creation and the storytelling medium is set to dominate the near future. Hear why these companies believe in the power of story and video trends SMES of storytelling are seeing in the market. Learn how to build community through story.

Join us to learn how to create video that sells, which stories are resonating the most today and why, and how communities are utilizing stories and video.

10 AM PST / 12PM EST

Making Media that Matters & Finding Our Audience

Around the world, women are creating video and media that dominates. Further, the responsibility of female leaders to tell meaningful stories about and to underserved audiences has grown during the pandemic, which has disproportionately affected minority groups. Join us to learn from a powerhouse panel how media is being used effectively by diverse storytellers and businesses, the impact of social issues on storytelling, and how they are distributing their stories and connecting with audiences.

12 PM PST / 3PM EST

The Next Generation of Creators: Making Meaning and Building Economy through Storytelling

New platforms are enabling creatives to build a business around their passion. In this panel, learn from AudPop pros how they are finding inspiration to create compelling stories, while leveraging the platform to connect with marketers in need of video. By making authentic connections with brands, these filmmakers are building partnerships that can bring their voice to a bigger audience.