AudPop Video Platform

April 23, 2020

AudPop is a video network built for brands to engage customers and increase sales.

Use AudPop’s video platform to run a video marketing campaign, video contest, or simply to accept and review video submissions.

AudPop allows you to collect video content from filmmakers and/or your customers, generate new sales leads, and grow your audience. 

AudPop offers turnkey video campaigns for agencies, brands, distributors, studios, and businesses to connect with thousands of filmmakers and their customers to source video content, discover talent and new IP.

The Value of Audpop

Fresh Video for Your Content Needs

Getting authentic video that resonates with an audience is hard. We make it simple with turnkey video campaigns. We market your campaign to 70K filmmakers, and you market it to your customers.

Grow Your Audience

We connect you to filmmakers and customers to help tap full marketing potential. As we market your video campaign, SEO rises, your fans get engaged and your audience grows.

Capture New leads

Capture new emails through video campaigns and audience voting. Or offer a promo code. Our lead generation button on every video grows your sales leads. 

AudPop Case Study

GoDaddy Taps Audpop Filmmakers to Create Social Video At Scale

GoDaddy received the rights to 194 approved video submissions to place across their blog, social media, deliver internally to their employees in a daily email.

“The AudPop team has been an outstanding partner. Professional, their process was rock-solid, and the video stories submissions exceeded even our highest expectations for quality and storytelling. They nailed it!” Chris Carfi, GoDaddy Content Marketing Director

How AudPop Video Campaigns Work

Launch a Compelling Video Campaign because video increases sales!

Campaigns can be a call to action for pitch ideas, discovering new IP and talent, video contests to crowdsource a lot of videos from your customers or our filmmakers, hiring one filmmaker to create something big or small, etc.

  1. Businesses sign up for an AudPop subscription, which provides unlimited, managed access to our video campaigns, our global filmmaking community, and hosting of the videos created for your brand.
  2. When businesses have a creative need, we translate it into a community-facing brief for our platform. Think: Create a 2-minute video on my product, develop a YouTube series, create an Instagram video for my business, make a feature-length documentary… you name it. Whatever your video need is, big or small, we can fulfill that need.
  3. Community members are notified when briefs go live. Our filmmakers (and/or your customers) create the videos according to the call to action. You acquire new videos, grow your audience, and customer leads as submitters crowdsource for votes, and share their videos.

Exciting AudPop Video Marketing Campaign Case Studies

Southwest Air Video Promotion Case Study

SOUTHWEST AIR CALL TO ACTION: In a video three minutes or less, tell a traveler’s story. From reuniting with a loved one, to chasing a dream, to seeing the world from a new perspective, we want stories with Heart. The best story will be rewarded with 24 flight e-passes valid for one-way travel on Southwest-operated, published scheduled service in the United States and Puerto Rico. What story will you bring onboard? 

VIDEO CONTEST PRIZES: Flight certificates and gift cards

VIDEO CAMPAIGN RESULTS: 42 videos with full rights + 3M social media impressions

View the Winning Videos and see why using AudPop to activate global filmmakers is better than hiring a video ad agency – they just cannot make this up!

Samy’s Camera: Stories of Hope

SAMY’S CAMERA CALL TO ACTION: Submit a short film, 2-5 minutes, that reflects a story of hope. We could all use a little hope in our life!  In a video 2-5 minutes, submit a story that reflects hope.  Topics could feature: overcoming great obstacles, the joy through the eyes of children, achieving your goals, winning, and helping others, just to name a few. This contest supports the work of City of Hope, in California.

VIDEO CONTEST PRIZES: Canon Cameras from Samy’s

Video Campaign Results: 124 approved submissions, 5M social media impressions

View the Winning Videos

Better Business Bureau Video Contest

BETTER BUSINESS BUREAU CALL TO ACTION: In a 15-second to 3-minute video, show us what a Gesture of Trust looks like. Your submission should be authentic, moving, have good sound, and cinematography. We are looking for 15-second, 30-second, 60-second, 90 second and 3-minute video submissions.

VIDEO CONTEST PRIZES: $21,000 in prizes

Video Campaign Results: 56 approved submissions and 1M social media impressions

View the Winning Videos

Want to run a video marketing campaign? Get started here: https://audpop.com/

 

AudNews is the official blog for AudPop.com. AudPop provides filmmakers opportunities to advance their career, a short film library of 10,000+ titles, and a video marketing platform to provide video marketing services for brands, small businesses, nonprofits, studios, and distributors.

guestcontributor

Related Posts

Supporting and connecting diverse filmmakers to amazing brands, festivals, and opportunities. Let's Get Started
+