Why is video marketing so important? Once YouTube launched in 2005, video marketing became a vital tool. The internet has shaped our lives, communication, company engagement, and personal interactions since the onset of the internet. Who hasn’t searched online for an...
Storytelling through video is an essential delivery system. But you can’t just throw your story together, hit record, and have an impactful and engaging story on video. You’ll need to consider particular elements to help you make an impactful storytelling video.
AudPop is a community-driven video platform built by filmmakers who understand authentic storytelling for brands. We make getting video at scale affordable and straightforward. Basically, we’re a global video production company that not only values filmmakers and creators and wants to jumpstart their careers but also values businesses and their stories. And the great thing is we love doing what we do.
How can you use video marketing to tell your brand’s story? Video marketing is the number one way to engage an audience, generate leads, and increase sales for a business.
How important is it to have inclusion and diversity in advertising? The words diversity and inclusion are easily tossed around these days, and companies are considering what inclusivity and diversity in advertising means and how they can successfully implement these ideas.
How can you use product videos to further engage your audience and increase sales?
Increasing sales is the number one goal of any company, and numerous hours are spent calculating the most feasible, cost-effective, and engaging way to do it.
AudPop is the go-to resource for producing creative videos to deliver your story to the world. We are also the go-to resource for brands and companies to find high-quality content. Here are some philosophies behind how our teams, freelancers, and brands use Audpop to tell their stories.
What is an Explainer Video? Explainer videos are marketing videos that explain what your business does. And they work for any product or service because you can tailor your explainer video to deliver your specifics.
n today’s world, where customers’ attention span is becoming shorter by the year, and the competition for creating and maintaining social buzz is tighter than ever, more businesses are now placing more resources into video marketing to improve customer engagement levels. That’s why you need video marketing KPIs to track.
Videos let your brand express, inform, and entertain on a more personal level. But most importantly, it is what internet users crave-- perhaps, a significant amount of them do-- and it can help with your return on investment (ROI). In the US, 85% watch online videos,...